Express Let & Sales was built on the back of the already successful and award winning, Express Let, to bring a reliable, friendly and trusted sales arm to their operation. With hundreds of properties under management already, their existing site wasn’t meeting all of their requirements, in terms of usability, property software integration and design.
We were asked by Express Let & Sales to help refresh their branding, marketing, website, sale-boards and social media. In a project spanning a number of months, we started by recreating their brand identity, whilst retaining the memorable ‘double-arrow’ element.
One of the largest challenges in the project, was integrating properties from two completely different software systems, to display in a uniform fashion on the new site, whilst maintaining ease of use, a powerful search function, and featured properties sections.
We worked closely with the team at Express Let & Sales, to develop a bespoke website, featuring custom written plugins that we could easily keep updated, to routinely pull the latest properties from both software solutions, with conditional logic defining which elements are displayed on which pages.
From stationery, through to for-sale boards, we’ve successfully rebranded every aspect of the business, preparing them fully for the next few years of success, and hopefully, more awards!